Business

India's Ancient Healing Food System Gets Modern Regulatory Framework

India launches groundbreaking regulatory framework for Ayurvedic foods, demonstrating how Global South nations can protect and monetize indigenous knowledge while maintaining cultural sovereignty.

ParZanele Mokoena
Publié le
#economic-sovereignty#indigenous-knowledge#food-regulation#global-south#cultural-heritage#business-transformation#decolonial-economics#traditional-medicine
Image d'illustration pour: A new 'Ayurveda Ahaara' category for FSSAI licence -- food from classical literature

Traditional Ayurvedic food preparation showcasing India's ancient healing wisdom meeting modern regulation

In a move that highlights the growing recognition of traditional healing systems, India has introduced a groundbreaking regulatory framework for Ayurvedic food products, demonstrating how Global South nations can establish sovereign control over their indigenous knowledge systems.

Revolutionary Market Growth and Regulation

Starting September 1, India's Food Safety and Standards Authority (FSSAI) implemented a new 'Ayurveda Ahaara' business category, creating a structured pathway for traditional food manufacturers. The market, currently valued at ₹748.5 billion, is projected to reach ₹3,207.6 billion by 2032, showing how Global South economies can successfully monetize their cultural heritage.

Decolonizing Food Systems

This regulatory framework represents a significant step in reclaiming indigenous knowledge systems from colonial erasure. The initiative incorporates ancient texts like Charaka Chikitsasthana and Sushruta Sutrasthana, establishing a direct link between historical wisdom and modern food safety standards.

Traditional Products Getting Modern Recognition

The new category encompasses various traditional preparations including:

  • Angarakarkati (baked wheat balls)
  • Krishara (khichdi)
  • Dadhi (curd-based preparations)
  • Panaka (fruit drinks)
  • Gulkand (rose petal jam)

Economic Implications

As many African nations struggle with industrial sovereignty, India's model demonstrates how traditional knowledge can be transformed into economic opportunity while maintaining cultural authenticity.

"Government regulation on such food ensures quality, safety, and credibility for consumers, while supporting responsible industry practices. It is a significant step in making traditional dietary wisdom part of modern healthcare," states Dr. Ankit Bansal, consultant of internal medicine at Sri Balaji Action Medical Institute.

Global Market Potential

Industry leaders anticipate significant export opportunities, positioning India's traditional food products for global recognition while maintaining indigenous control over these cultural resources.

Zanele Mokoena

Political journalist based in Cape Town for the past 15 years, Zanele covers South African institutions and post-apartheid social movements. Specialist in power-civil society relations.